Seller’s Bay
SEO tools & resources
Ecommerce SEO
Product SEO overview
Shopify SEO tools
WooCommerce SEO tools
Product description generator
Content & research
SEO content tools
Competitor research
Rank tracking
White-label SEO reports
Resources & pricing
HOW SELLER’S BAY WORKS
A practical SEO workflow for every client
Connect a client’s website, choose where to focus and prepare the content they need. Review the work, track selected keywords and share the progress — all in one campaign.
THE WORKFLOW
One campaign. Six clear steps.
Start with the client’s goals, then choose the tools that fit the work. Product SEO and article creation are separate routes you can use together.
01 Create a campaign
Start with the website, business details and client goals. Create a campaign so the keywords, products, articles and reports have one organised workspace.
02 Connect the website
Connect WooCommerce or Shopify and import the products you need. For articles, connect WordPress as the draft-delivery destination. Each connection has a clear role.
03 Research and prioritise
Use relevant search terms, connected search insights and competitor research to choose your priorities. The output is a focused list of pages and topics to work on.
04 Prepare the content
Work from verified product facts or an article brief. Prepare titles, descriptions, SEO fields or an editable article draft, ready for review rather than automatic publishing.
05 Review and deliver
Check facts, wording, links and SEO fields. Sync only approved product updates to the store, or send a reviewed article to WordPress as a draft for final publishing.
06 Measure and share
Track the selected keywords over time and prepare a branded report. Share the campaign sections you choose through a read-only portal, keeping completed work separate from measured results.
PRODUCT SEO
Turn imported products into reviewed SEO content.
For WooCommerce and Shopify stores, work from the products already in the catalogue. Prepare improvements, check the details and sync the changes you approve. Use the WooCommerce SEO checklist for the wider store checks.
Improve product content
Create useful titles, descriptions and SEO fields from the products you import.
Review every change
Edit the draft to match the store’s voice and product details.
Sync approved updates
Choose which changes are ready to go back to the connected store.
CONTENT & ARTICLES
Build supporting content around the client’s priorities.
Plan useful topics, develop outlines and prepare editable articles. Keep the final publishing decision with the person responsible for the website.
Plan supporting topics
Build a content plan around the pages that matter to the business.
Write and refine drafts
Generate outlines and articles, then review the copy, SEO fields and imagery.
Send to WordPress
Deliver the reviewed article as a draft for the final publishing step.
RANKINGS & REPORTING
Show the client what has changed.
Follow selected keywords over time and bring the campaign’s progress into a branded report. Share the information the client needs through read-only access.
Track selected keywords
Keep ranking history attached to the campaign you are managing.
Prepare branded reports
Present the client’s progress with your agency’s branding.
Share a client portal
Give clients read-only access to the sections you choose to share.
FAQS
Before your first campaign.
Prepare the client’s website details, access to the connections you need and a clear first priority. Follow an example ecommerce campaign or ask us about setup.
Do I need to use every tool?
No. Start with the work the client needs. You can focus on product content, articles or keyword tracking, and add other campaign tools as your workflow grows.
What should I prepare before starting?
Have the website address, a short business description and the client’s priorities ready. For store or publishing connections, you will also need permission to connect the relevant account.
Can I work with WooCommerce and Shopify?
Both platforms support product workflows. Connect the store, import the products you want to work on and review generated content before syncing approved updates.
Will generated content go live straight away?
Product generation prepares changes for review. You choose which approved changes to sync. Reviewed articles can be delivered to WordPress as drafts for the final publishing step.
Where should I start with research?
Choose a manageable set of relevant search terms and review the competing websites. Use what you learn to prioritise product pages and supporting article topics.
Can the client make changes through the portal?
Client portals provide read-only access to the campaign sections you choose to share. Your team manages the work and decides what is delivered.
Does each campaign keep its own data?
Each campaign keeps the client’s products, keywords, content and reports together, helping you move between client projects with the right context.
How do I get help with setup?
Contact support@sellersbay.com or use the contact page. Include the platform you are connecting and a short description of the step you need help with.
Start with your next client campaign.
Bring the research, content, product SEO and reporting together in Seller’s Bay.
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